What California’s New Fertility Law Means—and What It Misses
California’s new fertility benefits law (SB 729) marks a major shift in how reproductive health is handled in employer-sponsored health plans. Starting in 2025, large group plans will be required to cover IVF—but that’s only part of the story. In this blog, we break down what SB 729 means for HR leaders and benefits professionals, where the law falls short, and why offering inclusive family-building benefits—like support for adoption, surrogacy, and foster care—is essential to attracting and retaining top talent.
